Taking into account the tremendous number of consumers who play casual games and the rapid growth of the market, we can say with confidence that the use of casual gaming as an advertising tool can be quite profitable.
Consumers readily accept ads are part of a gameplay experience due to their interactive nature. Although integration of a brand or marketing details into a game isn't always possible, when it is, the information is easier to remember, encourages consumer loyalty and increases both the recognizability and the attractiveness of the brand. Currently, we offer several means of advertising through our games, allowing you to choose the option that best suits your goals:
Email your questions and proposals concerning the integration of ads into our current games and the creation of branded games to Tatiana Chernova at a pr@alawar.com
